Item Detail
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22295
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0
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0
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English
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To All the World : Reinventing the Church's Media Business
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The FARMS Review
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2010
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22
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no.2
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1-13
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The author is the head of Deseret Management Corporation (DMC), the company responsible for most of the for-profit businesses of the LDS Church. Willes gives background on his personal experiences with DMC, which is primarily a media company overseeing the Deseret News, Deseret Book, KSL Radio, KSL-TV, and Bonneville International.